The 44 page instruction manual! No-one said it would be easy.
A completed model along with the sticker set and assembly instruction booklet.
Studio shot used for the outer packaging.
The printed boxes during assembly.
Completed and all ready to go!
It's not everyday we get to plan and build 200 drillships, however a recently completed project saw us do just that! We were in conversation with our client who wanted something different to hand out to delegates at a recent engineering conference. They felt the usual t-shirts, USB memory sticks and jackets, whilst useful, were not really what they were after, as they wanted something that reflected the engineering nature of the event.
The conversation turned to Lego and so started the process of producing their flagship vessel "Stena DrillMAX" made entirely from the famous coloured bricks. We enlisted the services of a professional builder, who working from photographs and other reference material, created the prototype. Initially it was hoped it would incorporate around 400 parts, however the extensive detailing involved with the model soon saw the brick count increase to over 800. We must say however that he did a fantastic job in creating the correct overall look of the vessel.
In the meantime, our own design team worked on producing the 44 page assembly manual, together with the self adhesive sticker sets and the outer packaging, all of which were bespoke and unique to this model. Trying to work at the smaller scale and yet keep everything looking proportionally correct took a bit of time and effort from our design team. However the end result was most satisfactory once applied to the finished kits.
Over 160,000 small coloured bricks duly arrived from our supplier, and thankfully were already sorted into their kits. All that was left for us to do was assemble the box and insert the assembly instructions, sticker sets and the model itself.
Following delivery, the feedback that we've received from our client has been extremely positive. The first batch of kits were recently handed out and were very well received. An inter-office competition quickly developed to see who could build their's the quickest, with the fastest time currently sitting at 3 hours and 28 minutes.
Completed model, built by Gareth Falls.
Completed model, built by Geir Johnny Eide.
For information on our extensive range of corporate gifts, see www.printagraph.co.uk or telephone +44 (0)1224 893900
